Comments for The Marketing Helpdesk News http://themarketinghelpdesk.co.uk/news Small business marketing news, views and offers Mon, 08 Sep 2008 13:43:19 +0000 http://wordpress.org/?v=2.2 Comment on Two customers you should avoid by Shell Smith http://themarketinghelpdesk.co.uk/news/2008/03/21/two-customers-you-should-avoid/#comment-336 Shell Smith Mon, 09 Jun 2008 18:01:05 +0000 http://themarketinghelpdesk.co.uk/news/2008/03/21/two-customers-you-should-avoid/#comment-336 Great tips - I totally agree about the two types of customers - I have dealt with them both as a designer. I recently came across a <a href="http://www.mshare.net/aboutus-quiz.html" title="survey" rel="nofollow">survey</a> you can take online that talks a lot about customer service. It helped me learn what I needed to be doing to better my own customer relations. I hope it can help someone else out there too. Great tips - I totally agree about the two types of customers - I have dealt with them both as a designer. I recently came across a survey you can take online that talks a lot about customer service. It helped me learn what I needed to be doing to better my own customer relations. I hope it can help someone else out there too.

]]> Comment on The ‘flick and click’ phenomenon of online sales by The Marketing Helpdesk News » Blog Archive » Making websites make you money http://themarketinghelpdesk.co.uk/news/2008/01/15/the-%e2%80%98flick-and-click%e2%80%99-phenomenon-of-online-sales/#comment-140 The Marketing Helpdesk News » Blog Archive » Making websites make you money Sat, 02 Feb 2008 13:24:01 +0000 http://themarketinghelpdesk.co.uk/news/2008/01/15/the-%e2%80%98flick-and-click%e2%80%99-phenomenon-of-online-sales/#comment-140 [...] As hard as it is to accept, getting a website is just the first step. It’s not going to be found instantly by dozens of prospects - you need to help people find your site. When promoting websites, people automatically think of online techniques such as SEO, PPC and email marketing. Nevertheless, you shouldn’t dismiss the more traditional techniques and use printed materials to drive people to your site – recently termed the “flick and click’ phenomenon. [...] […] As hard as it is to accept, getting a website is just the first step. It’s not going to be found instantly by dozens of prospects - you need to help people find your site. When promoting websites, people automatically think of online techniques such as SEO, PPC and email marketing. Nevertheless, you shouldn’t dismiss the more traditional techniques and use printed materials to drive people to your site – recently termed the “flick and click’ phenomenon. […]

]]> Comment on What can you do about copyright infringement? by The Marketing Helpdesk News » Blog Archive » Watch out, there are thieves about http://themarketinghelpdesk.co.uk/news/2008/01/07/what-can-you-do-about-copyright-infringement/#comment-117 The Marketing Helpdesk News » Blog Archive » Watch out, there are thieves about Tue, 08 Jan 2008 22:21:25 +0000 http://themarketinghelpdesk.co.uk/news/2008/01/07/what-can-you-do-about-copyright-infringement/#comment-117 [...] This could be a serious issue for your business too - so beware the cheats. It could seriously damage your wealth. Have a look at www.copyscape.com - it only takes a few seconds. If you discover a problem, I’ve summarised the actions I took in the post ‘What can you do about copyright infringement‘. [...] […] This could be a serious issue for your business too - so beware the cheats. It could seriously damage your wealth. Have a look at www.copyscape.com - it only takes a few seconds. If you discover a problem, I’ve summarised the actions I took in the post ‘What can you do about copyright infringement‘. […]

]]> Comment on Simply give people what they want by Paul Imre http://themarketinghelpdesk.co.uk/news/2007/10/04/simply-give-people-what-they-want/#comment-111 Paul Imre Fri, 04 Jan 2008 15:07:29 +0000 http://themarketinghelpdesk.co.uk/news/2007/10/04/simply-give-people-what-they-want/#comment-111 Ok, I see where you are going with the restaurant idea. BUT they get to serve 80 people in a single sitting and can immediately test the menu. I dont get 80 clients in a year! So how do you test smaller samples over much longer time periods? Ok, I see where you are going with the restaurant idea. BUT they get to serve 80 people in a single sitting and can immediately test the menu. I dont get 80 clients in a year! So how do you test smaller samples over much longer time periods?

]]> Comment on Simply give people what they want by The Marketing Helpdesk News » Blog Archive » How Gordon Ramsay can teach us all a thing or two... http://themarketinghelpdesk.co.uk/news/2007/10/04/simply-give-people-what-they-want/#comment-110 The Marketing Helpdesk News » Blog Archive » How Gordon Ramsay can teach us all a thing or two... Fri, 04 Jan 2008 10:41:35 +0000 http://themarketinghelpdesk.co.uk/news/2007/10/04/simply-give-people-what-they-want/#comment-110 [...] wrote before about giving people what they want; well the restaurant business couldn’t be a better example. If your choice of [...] […] wrote before about giving people what they want; well the restaurant business couldn’t be a better example. If your choice of […]

]]> Comment on Simply give people what they want by Maximus http://themarketinghelpdesk.co.uk/news/2007/10/04/simply-give-people-what-they-want/#comment-103 Maximus Thu, 20 Dec 2007 09:03:27 +0000 http://themarketinghelpdesk.co.uk/news/2007/10/04/simply-give-people-what-they-want/#comment-103 I would like to see a continuation of the topic I would like to see a continuation of the topic

]]> Comment on Simply give people what they want by Paul Imre http://themarketinghelpdesk.co.uk/news/2007/10/04/simply-give-people-what-they-want/#comment-34 Paul Imre Mon, 05 Nov 2007 10:10:25 +0000 http://themarketinghelpdesk.co.uk/news/2007/10/04/simply-give-people-what-they-want/#comment-34 <p>My wife took me to a place not far from your offices... the Fat Duck run by a certain Mr Blumenthal. As it was my 40th I was told not to worry about the price - if I had known the price, you can bet there is no way I would have set foot in that establishment... So the point I make here is: I had no idea of what I was going to get, no idea of what I was going to eat and certainly no idea of the price - apart from "very expensive". To cut a long story short... 18 course taster menu with items such as snail porridge ... yummy! BUT on the other hand my wife got exactly what she wanted and that was an experience to remember. People won’t remember the Kebab from Stavros, unless they are ill, but they will certainly remember whisky wine gums... and oh, bookings are two months in advance only. Heston certainly gives people what they want!!</p> My wife took me to a place not far from your offices… the Fat Duck run by a certain Mr Blumenthal. As it was my 40th I was told not to worry about the price - if I had known the price, you can bet there is no way I would have set foot in that establishment… So the point I make here is: I had no idea of what I was going to get, no idea of what I was going to eat and certainly no idea of the price - apart from “very expensive”.

To cut a long story short… 18 course taster menu with items such as snail porridge … yummy! BUT on the other hand my wife got exactly what she wanted and that was an experience to remember. People won’t remember the Kebab from Stavros, unless they are ill, but they will certainly remember whisky wine gums… and oh, bookings are two months in advance only. Heston certainly gives people what they want!!

]]> Comment on Blogging is good for business by Paul Imre http://themarketinghelpdesk.co.uk/news/2007/09/17/blogging-is-good-for-business/#comment-5 Paul Imre Thu, 20 Sep 2007 16:27:47 +0000 http://themarketinghelpdesk.co.uk/news/2007/09/17/blogging-is-good-for-business/#comment-5 Cool, thanks for the advice...... Cool, thanks for the advice……

]]> Comment on Blogging is good for business by The Marketing Helpdesk http://themarketinghelpdesk.co.uk/news/2007/09/17/blogging-is-good-for-business/#comment-3 The Marketing Helpdesk Wed, 19 Sep 2007 16:59:31 +0000 http://themarketinghelpdesk.co.uk/news/2007/09/17/blogging-is-good-for-business/#comment-3 <p>My advice would be the same as it is for many aspects of small business marketing - be yourself and express your own personality. If you try to be something you're not, the blog won't sound authentic - and people will stop reading it.</p> My advice would be the same as it is for many aspects of small business marketing - be yourself and express your own personality. If you try to be something you’re not, the blog won’t sound authentic - and people will stop reading it.

]]> Comment on Blogging is good for business by Paul Imre http://themarketinghelpdesk.co.uk/news/2007/09/17/blogging-is-good-for-business/#comment-2 Paul Imre Tue, 18 Sep 2007 07:33:46 +0000 http://themarketinghelpdesk.co.uk/news/2007/09/17/blogging-is-good-for-business/#comment-2 <p>This is a very interesting post indeed. I understand what you are saying and can see how it might lead to more business. BUT what would you recommend for the style of blog? Business, dry and just the facts or more opinion, more of the real stuff and more colour?</p> This is a very interesting post indeed. I understand what you are saying and can see how it might lead to more business. BUT what would you recommend for the style of blog? Business, dry and just the facts or more opinion, more of the real stuff and more colour?

]]>